SEGMINT facilitates on-line delivery of pertinent and compelling offers, to a financial institution’s most desirable customers, through anonymous identification of customer spending patterns and key lifestyle indicators (KLI).
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SegmintCRM |
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SegmintCRM enables financial institutions to create cross-sell product campaigns with a precision previously unavailable, and bank marketers an online interface for both ongoing campaigns and instantaneous response to market and competitive opportunities. |
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Customers |
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Customers are presented an individualized package of bank and/or partner product offerings based on ultra-specific purchase experiences, generating loyalty to and engagement with their financial institution. |
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SegmintRewards |
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Delivering financial institutions a tool that facilitates bank marketers in creating far more personalized online
recognition/reward campaigns - providing customers valuable offers from selected external partners, thanking the customer
for their business, based on the customers’ purchasing patterns |
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