In one simple tool, you can easily activate your customer data to deploy marketing campaigns that are Always On, Always Accurate, and Always Secure.
Businesses gain the ability to:
- Eliminate the traditional lead-time required to execute data-driven marketing campaigns by bridging the gap between the CMO and CTO
- Leverage Segmint's Key Lifestyle Indicator (KLI) and Key Business Indicator (KBI) technology to target customers with relevant messages
- Relevantly engage with customers on digital and traditional marketing channels
- Measure and understand return on marketing investments
- Maintain compliance with security regulations when using consumer data for real-time marketing