Vice President, Product Management
Joan Clark, Vice President of Product Management at Segmint, is responsible for establishing, communicating and executing upon the vision of the SegmintOne product. Joan brings 25 years of experience in marketing technology software, technology consulting, and the financial services industries.
Joan joined Segmint from Level7 where she was a consultant, providing leadership in business analysis, quality assurance, business process modeling, and project management to clients in the financial industry.
Prior to Level7, Joan spent 10 years at BrandMuscle, a start-up software development firm providing a local marketing automation platform and ad builder solution to clients such as Allstate, Chase and DIRECTV. In her role at BrandMuscle, she developed and instituted a client implementation process to facilitate organizational growth while maintaining product integrity. Additionally, Joan managed the professional services development team to provide clients with custom enhancements, leveraged financial and performance metrics to identify trends and processes to optimize revenue opportunities, and designed and built a local media buying solution.
Earlier in her career, Joan led client support, implementation and consulting teams promoting product usage and growth.
Joan holds a Master of Business Administration from Kent State University.