Resources > Blog

Segmint Blog

September 15, 2021 5 Key Focuses to Gain a Competitive Edge in 2022 Only 10% of banks and credit unions use data and AI frequently to drive marketing. What are you waiting for? Read more and download our FREE Budget Guide. Read More
July 14, 2021 AI Modeling Can Combat Churn Financial Institutions are losing customers and revenue because they don’t have an ongoing strategy to manage attrition that is based on data. Read More
July 13, 2021 Using Competitive Intelligence to Take Back Banking What happens when the industry you operate in is in transition and you no longer know exactly who you’re competing against? What happens when change is occurring so rapidly that new market entrants are encroaching on your territory faster than you can react? Read More
June 19, 2021 How To Appeal To New Movers In serving our bank and credit union clients, our dedicated Client Success Managers (CSMs) regularly advise the necessity of building solid relationships with account holders, making business personal again. Read on. Read More
June 10, 2021 Is Your AI Model Actionable? Ideally, an AI predictive modeling solution should always be deployed alongside a full suite of account holder insights, providing context to predictive model results and informing engagement opportunities that drive consumer change behavior. Read More
May 20, 2021 Using Data and Insights to Drive Growth in Banking PODCAST What is the foundation used to drive growth in a financial institution? If it's not data - it should be. Read More
May 19, 2021 How to Identify Home Lending Opportunities Technology has opened the door to numerous new ways to market mortgages. If you’re feeling stuck in your ways, we are here to be your partner. Segmint’s platform, combined with our dedicated client success managers, help you find success in the new age of mortgage marketing. Read More... Read More
April 28, 2021 Get Skin in the Game: 3 Key Criteria for Your Online Digital Marketing Solution Financial institutions are in a unique position in the market because of the wealth of data they have about their account holders and how those account holders behave with their products... Read More
April 13, 2021 Your Competition is Advertising On The Internet - Shouldn’t You? Retailers and financial institutions alike realize they need to advertise where their customers spend most of their time - online. In order to stay relevant and competitive, it’s important to be top of mind, while engaging your account holders for cross-sell or to steal share of wallet. Read More
March 03, 2021 Is Customer Onboarding included in your Digital Transformation Plans? It should be. Customer onboarding is an enormous opportunity to build customer relationships, and set the tone for a life-long financial partnership. Here is how you can future-proof your account holder onboarding. Read More
February 10, 2021 Segmint KLIs are the Ultimate Input for Financial Institution Predictive Models Segmint KLIs bring simplicity and elegance to financial institution attrition modeling. Read More
January 12, 2021 Three Key Concepts to a Powerful Attrition Model Customer retention is critical in our ultra-competitive environment - an attrition model can proactively limit the impact of churn. An effective attrition model must include 3 key concepts: better data daily, on-demand access, and low-friction integration bundled with personalized touchpoints. Read More
December 09, 2020 Slam the Door on Attrition Managing attrition is not a new paradigm hitting the financial industry; however, consumer banking behavioral shifts to fintech disruptors and fluctuations in purchase spend patterns brought on by the pandemic have brought heightened concerns and a greater need for a solution to stem attrition. Read More
November 18, 2020 Four Key Considerations When Evaluating a Merchant Payment Cleansing Vendor (Pro Tip! Don’t be fooled by match rate!) Finding the right merchant payment cleansing vendor for your FI can be tricky. Consider four key factors to stay on the right track. Read More
November 03, 2020 The Many Hats of a Bank Marketer: 5 Tips to Stay Focused It is a fact that marketers are vital contributors to the overall operational ecosystem within a financial institution. These five tips will help marketers stay on task, and make the most impact with both internal and external customers. Read More
October 13, 2020 Use Transaction Data to Deliver Personalization Your Customers Expect Financial institutions can use their customers’ transaction data to keep a finger on the pulse of their customers' financial activities and needs, and consistently deliver personalized engagements. Read More
September 21, 2020 Driving Customer-Centric Engagement in the Year of COVID Do you know your customer’s evolving life story? Many financial institutions struggle to collect, aggregate, and most importantly, make use of the data they possess. Don’t let your assets be disrupted by another Financial Institution because you don’t have a customer-centric experience strategy. Read More
August 31, 2020 Recapture Payment Spend and Win Back Wallet Share Our best experiences become our basic expectations and when the primary FI doesn't meet expectations, consumers know their options and will choose another provider. Winning the battle for consumers and their wallet share, requires holistic insights and exceptional experiences. Read More
August 13, 2020 Subscription Payments and Banking: Four Strategies to Help Your FI and Help Your Consumers Understanding consumer subscription payments can be the foundation for a strategy to build consumer loyalty and encourage financial wellness. Read More
July 28, 2020 Segmint, Data Lakes, MCIF, and You: Time to Find The Next Level. Data lakes alone aren't enough to help financial institutions understand customers. Predictive insights and contextualization can take you to the next level. Read More
July 15, 2020 Six Strategies to Help Banks and Credit Unions Manage the Upcoming Wave of Loan Defaults Financial institutions can help customers and members proactively today while future-proofing for the next crisis. Read More
July 08, 2020 Why Retail Banking Strategies Should Embrace Customer Financial Life Stages Financial Institutions need to understand the events that punctuate each financial stage of a consumers’ life in order to effectively evolve a customer-centric product portfolio, focused on helping customers achieve their financial goals. Read More
June 16, 2020 The COVID-19 Impact on Americans Spend and Lifestyles Segmint Consumer Spend Insights track how American spend has shifted in key categories like grocery, fitness, home improvement and more. Read More
June 09, 2020 How to Prepare Your Financial Institution for Pandemic Related Loan Delinquencies The answers financial institutions seek regarding loan delinquencies lie within their own data warehouses, waiting to be discovered. Read More
May 20, 2020 How Much Does Stimulus Really Help Americans? Deposits Tell The Story. Not absent of the typical flare that comes with big decisions out of the Capitol, Congress has agreed to multiple economic rescue bills totaling well over two trillion dollars. But, how much does the stimulus really help Americans? Deposits tell the story. Read More
April 15, 2020 There’s Never Been a Better Time to Remind Us That It’s “All About the Data” These are extraordinary and challenging times for all of us as we deal with our COVID-19 “new normal.” For some it means having to juggle work from home, virtual schooling, and barking dogs in the background as we video conference. Read More
April 02, 2020 COVID-19: Opportunities For Financial Institutions to Help Consumers and Small Businesses In a matter of two months, COVID-19 has changed our world dramatically. It’s hard to fathom that such significant change was possible in such a short amount of time. Read More
February 28, 2020 Inform Your Financial Services Strategy with Customer Data Using real customer data to make informed strategic decisions is an intelligent business tactic. According to an article in Harvard Business Review, however, only 11% of customer-impacting decisions are backed with data insights. Read More
January 15, 2020 Segmint Inc. Acquires WAND, Inc.'s Product and Service Taxonomy Division Segmint Inc., a leading provider of data-driven solutions for financial institutions, announces that it has entered into an asset purchase agreement with WAND, Inc, the global leader in pre-defined taxonomies and taxonomy professional services. Read More
December 17, 2019 Start Your Data-Centric Transformation Before It’s Too Late There is a buzz in the air. In every office, boardroom and conference, there is talk of artificial intelligence (AI), blockchain, the internet of things (IoT) and other technologies that influence our lives. Read More
November 22, 2019 Google’s new checking product has massive implications for banks and credit unions Many studies have revealed that consumers have a high degree of trust and brand affinity for Apple, Amazon, Google and the like, and an alarming number of consumers indicated a willingness to leave their bank for a tech provider given the chance. Read More
Largest U.S. Banks by Assets Wondering what are the largest U.S. banks by assets held? We have compiled the data for you here. Read More
Largest U.S. Credit Unions by Assets The list of top 250 United States Credit Unions ranked by asset size, according to the NCUA Read More
Largest U.S. Credit Unions by Members The list of top 250 United States Credit Unions ranked by number of members, according to the NCUA Read More