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Navigating The Economic Impact: 2023 Financial Institution Budgeting & Data Strategies

September 21, 2022 by Segmint

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Navigating The Economic Impact: 2023 Financial Institution Budgeting & Data Strategies


Just as the financial industry is feeling a collective case of whiplash - we arrive in budget season. It’s been a while since the industry has been on such a roller coaster, and that has even the most seasoned financial professionals scratching their heads about how to plan for 2023.

A recent Jack Henry U.S. strategic priorities benchmark study found that many financial institutions are sharing the same four concerns heading into 2023:
•  The Economic Outlook
•  Waning Customer Loyalty
•  Exploding Services and Payment Trends
•  Which Technology Is Worth The Investment?

Banks and credit unions have a wealth of insights within their account holder data, but must improve how data is put into action. The way to combat all of the above concerns? Using data intelligently.

Data is the great equalizer, FIs need to harness their data to execute on The Top 4 Budgeting and Data Strategies for 2023:
1. Execute a Data-Driven Strategy
2. Utilize Predictive AI Modeling
3. Integrate Data with Email Channel Delivery
4. Leverage Marketing Technology

Ready to learn more?

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exclusively for financial institutions like yours.