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Data Cleansing

AI Modeling

AI Modeling Attainable for Financial Institutions of All Sizes

88% of professionals using AI agree it is impactful or highly impactful on their company’s competitive advantage.

Bespoke AI-driven predictive models normally take months to deploy and are typically expensive, making them the exclusive domain of only the largest financial institutions. As a result, community banks and credit unions have been at a major competitive disadvantage in using predictive analytics and AI to drive business decisions. Until Now.

88% of Professionals using AI agree it is impactful on their company's competitive advantage.1

Do You Want to Optimize Every Interaction to Unlock Greater ROI?

Segmint's Key Lifestyle Indicators® (KLI®) as well as Key Business Indicators®(KBI®)
are the ultimate input for financial institution artificial intelligence predictive models.

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Simply Better Data - Key Lifestyle Indicators® (KLIs)

We analyze account holder's everyday purchase transactions and their utilization of banking products to assign Segmint's proprietary data tags, KLIs. KLIs, assigned to each account holder provide a holistic view of the account holder, describing their financial products, behaviors and spend patterns. These data tags are the ideal input.

Discount Retailers Grocery Stores Gas Stations Online Bill Pay Usage Mobile Phone Service Product Mix Debit Card Swipes

AI Modeling

AI Atom

Segmint's Marketing-Differentiating AI Modeling Solution

  • Purpose-built to consume Segmint's proprietary Key Lifestyle Indicators (KLIs)
  • Leverages spend and product data cleansed and contextualized into KLI, solving the most difficult challenge of a data science project
  • Observes shifts in spend and banking behaviors on a daily basis, producing an on-demand approach
  • Supports rapid hypothesis testing to quickly screen out and reduce time spent on non-performing models
  • Multiple models can be run simultaneously for cost efficiency
  • A data scientist can deploy, monitor, and optimize several models concurrently

KLIs - The Ultimate Input to Predictive Modeling

KLIs are an ideal input to our AI models. In addition to providing a holistic view of the account holder, KLIs solve the most difficult and time consuming part of data science – providing cleansed and normalized data tags.

From categorizing travel spend, to distilling millions of Amazon transaction variants into a single data tag, KLIs provide highly normalized and contextualized data tags – a key ingredient to Segmint's AI modeling.

Simply Better Data

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Everyday purchase behaviors are extremely predicitive of a customer's financial priorities

Daily Detection

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Observes data produced by customers daily to determine impact of spend on future behaviors

Continuous Optimization

On-demand access to AI model results

Full Universe of Insights

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Deployed with a full suite of KLIs - equipping clients with a multitude of engagement options

Low-Friction Integration

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One-time integration with ongoing flow of data into the predicitve model

Custom Models

Segmint's industry leading AI platform empowers FIs to solve their most challenging issues. Leveraging the full universe of Customer Insights (KLIs) to identify the behavior you want to predict, Segmint can build and deploy custom predictive models for any FI with incredible speed and scale.